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JOB TITLE
Media Planner
JOB DESCRIPTION
The Media Planner's key responsibilities are:
- Planning, implementation and management of media campaigns for key accounts
- Developing strategically appropriate media approaches for clients
- Maintaining solid working relationships with client's and internal partners
- Tracking expenditures to ensure agency and client budget compliance
- Working with internal teams and outside sales reps to resolve media billing issues
Tasks
- Plan, negotiate, execute and maintain media buys
- Perform day to day ad placement, scheduling and updates for clients
- Recommend/execute necessary modifications to plans
- Evaluate media proposals and provide written POV's
- Negotiate, execute and maintain approved added value programs/components
- Create and update monthly budget reports for account teams
- Develop results analysis reports for clients/account teams
- Monitor buys and manage make-goods, optimizations and revisions as necessary
- Manage billing reconciliation, discrepancies and monthly budget reports for key accounts
Qualifications
- 4+ years media experience
- Strong knowledge of end to end media planning/buying process for both traditional and online media (ie: research, application of findings, planning/negotiating media, buying process, etc.)
- Knowledge of media resources including Scarborough, R&F, online planning tools, MRI, etc.
- Ability to manage multiple tasks to completion within established deadlines
- Proficiency with ad serving tools and online ad trafficking experien
- Strong interpersonal and communication skills to foster optimal relationships
- Strong organizational skills, time management skills and detail oriented
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For more information on Brunner and our capabilities, please
visit www.brunnerworks.com
and www.brunnerdigital.com.
We offer a full range of benefits including health, dental, vision, flexible spending
accounts, life insurance, 401k, and more.
We are an equal opportunity employer and do not consider an individual's race, religion,
color, national origin, age, sex, disability, marital status, pregnancy, sexual
orientation or veteran status when making an employment decision.